A startup-inspired wellness brand concept developed for a university assignment. BoostUp reimagines IV therapy as a compact daily pill, with a clean, clinical identity and bold visual energy to communicate hydration, focus and recovery.

 

Deliverables included:

• Logo, colour palette, typography and brand guidelines

• Business cards, letterhead and envelope design

• Branded uniform

• Social media templates and website design

• Packaging design

• Brand extensions

• Storefront and event signage